When is Executive Coaching Appropriate?
Almost any key management person can benefit from executive coaching. Executive coaching is a great leadership development option for:
- Business leaders looking to improve performance
- Key managers newly promoted to important roles
- Emerging leaders identified to have high potential
Every business person has an area of business behavior that is not as strong as other behaviors. Executive coaching can help the executive make improvements and understand why it matters. Coaching is the most personalized form of professional development available for these situations.
Appropriate times to engage an executive coach are when your organization is facing challenging times such as change or transition that requires leadership beyond the current capacity, or when there is an individual who could use a breakthrough in leadership behavior. Hiring an executive coach should also be considered for key individuals at critical stages in their career.
(Today, executive coaching is primarily viewed as the mark of a leader who is personally seeking to improve his or her business skills, or is an individual who is being groomed for enhanced responsibilities. In summary, executive coaching today is principally a leadership development endeavor.)
Who Benefits From Executive Coaching?
The executive being coached and the executive’s organization benefit from sustained improvements in the executive’s performance. Using the proven and defined process of PRO Coaching we address issues such as:
| Problem solving | Leadership |
| Communications | Decision making |
| Listening | Time management |
| Non-productive behavior | Image & presence |
| Creating enthusiasm | Personal vision |
Why Does Coaching Work?
PRO coaching is a process driven endeavor. Assessment tools and coaching tools have been developed and are used to facilitate the coaching engagement. We concentrate only on the business behavior of the executive and follow these guidelines when addressing the behavior:
- Is it precise? We address a specific need, not a feeling or symptom
- Is it personal? If it’s too personal we don’t continue
- Is it present tense? We work with today, not the past
- Is it possible? Change in behavior must be able to address the specific need